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Professional Builder and Professional Remodeler are back in September!

Let the countdown begin! In less than a month, the “re-launch” issues of Professional Builder and Professional Remodeler magazines will mail to more than 175,000 loyal subscribers — the leaders in home building and remodeling.

We are making significant investments in these trusted brands that will be immediately noticeable to our readers. Both magazines will feature a large-format size as well as higher-grade paper, allowing us to showcase more great projects and ideas. In addition, the editorial team will continue to deliver hard-hitting reports and proven solutions to help home builders and remodelers grow their businesses. The September editorial highlights are featured below.

HousingZone.com is being re-designed from the ground up to deliver up-to-the-minute industry news and trends with increased functionality, a sleek design and powerful graphics. HousingZone will also feature more than 10 years of archived content, including industry best practices, award-winning projects and profiles of the nation’s leading home building companies.

In the meantime, we’d love to hear from you! Feel free to give us a ring or email with your thoughts and ideas.

Sincerely,

Patrick O’Toole, Editorial Director/Publisher
Professional Builder, Professional Remodeler, Custom Builder, HousingZone.com
847.954.7919  | potoole@sgcmail.com

Jonathan Sweet, Editor
Professional Remodeler, HousingZone.com
847.954.7940 | jsweet@sgcmail.com | Blog: sweetedit.blogspot.com |

David Barista, Editor
Professional Builder, Custom Builder, HousingZone.com
847.954.7929 | dbarista@sgcmail.com |

September Issue Highlights

Professional Builder

The Future of Builder Financing – In this exclusive report, we talk with builders who have come up with creative solutions to get their latest projects funded. We’ll also discuss the pros and cons of several emerging alternative financing mechanisms.

Mastering Mixed-Use Housing – Mixed-use housing is one of the few bright spots in the residential construction market. But breaking into this sector has its own set of challenges. We examine what builders need to know to master the mixed-use market.

Marketing and Selling Green Homes – This article will offer prescriptive advice on marketing and selling green homes, such as overcoming common objections to green, selling ongoing utility savings, and marketing the health benefits of green homes.

Lessons Learned from the Downturn – Home builders gather to discuss pressing issues and key challenges related to the economic slump. Key topics include: the failure of banks to fund projects, owning land, and, of course, important lessons learned from the economic downturn.

Future-Proofing Your Home Designs – We pinpoint areas where builders can tweak their existing designs to accommodate future considerations, such as code changes, green certification and energy-efficient/high-performance design.

Professional Remodeler

Building a positive company culture – We talked to leading remodelers about how building a positive company culture has helped them attract top talent and improve the bottom line

Social media research – An exclusive survey of our readers on how they are using the Web and social media in particular in their businesses

People You Should Know: Bridget Brennan – Brennan, one of the leading experts on female consumer behavior, talks about how remodelers can reach the female buyer, who research shows is the key decision maker for remodeling.

Executive Insights: Independent Contractors – How remodelers can make sure they’re protected as the IRS cracks down on the use of independent contractors

Plus, a preview of the 2011 trucks, the latest trends in windows and new products.

Custom Builder

Creative Solutions for Single-Site Infill – Many custom builders are finding a profitable niche in single-site infill projects in desirable neighborhoods. This article will feature several projects that were challenging for the builder but resulted in very happy clients.

Integrated Marketing Strategies that Work –This feature story will offer tips and advice on combining conventional marketing tactics and Internet marketing to deliver a more powerful punch.

Signature Features: Branding Your Style – From custom wine cellars to ornate Juliet balconies, we profile the signature features that help custom builders stand out from the competition.

Call For Entries – 101 Best New Products!

The editors of Professional Builder and Professional Remodeler are in search of the latest “breakthrough” products for the residential construction industry for our annual 101 Best New Products report. The winners will be featured in the November 2010 issues of Professional Builder and Professional Remodeler magazines, as well as online at HousingZone.com. Deadline: Sept. 15. Submit your breakthrough product today!